Student Assistant for digital marketing team

Would you like to make a real impact on reducing CO2 emissions by attracting users to solutions within cooling optimization? Would you like to use and develop your competencies within digital marketing? Would you like to learn more about radical innovation and be part of building new, unique business? In Grundfos Future Lab, Innovation Lab 2, our purpose is to ‘cool humanity without warming the planet’.  Too much energy is wasted when cooling systems are inefficient, and we want to do something about that.

We are working with radical innovation within the cooling space to support SDG13 and we are building new businesses globally to create a real impact on CO2 emissions. Together with the other student assistants, you will be joining a team of 5 seasoned veterans in innovation and business building. We pride ourselves on being enormously curios and on embracing diverse viewpoints and input in our work. We are fun to work with and you will find our team a safe and supportive space to learn and develop your competencies and ideas. As part of the job you will also get to work with thought leaders within innovation and participate in workshops and training.

Role:
Accelerate growth of marketing qualified leads by creating and distributing compelling content through various digital marketing channels.  

Tasks:

• Marketing Technology Stack Integration: Setup and integrate various marketing tools and platforms (CRM, CMS, Email Marketing, SEO, SoMe, etc.)
• Campaign Management: Contributing with creative ideas and experiments to marketing campaigns
• Data Analysis: Analyzing and distributing information such as website, advertising, and SoMe analytics
• Landing Page Optimization: Work with landing pages to optimize conversion rates
• Marketing Automation: Implement and manage marketing automation systems
• SEO Optimization: Regularly review and optimize the website to improve authority and SEO rank
• SoMe Management: Monitoring SoMe accounts, creating content and responding to messages

Key Success Factors:

• Reduce cost per lead
• Reduce customer acquisition cost
• Grow number of leads
• Increase quality of leads
• Experience from digital marketing 
• Preferably B2B or alternatively B2C marketing experience

Technical, functional, and professional requirements
Most importantly you have the ability to learn new tools and processes within digital marketing quickly. Furthermore, you know tools and processes within marketing, marketing automation and web like CMS, email marketing, LinkedIn/Google/Facebook/WhatsApp Ads, SEO, Google Analytics, A/B split testing. 

Additional requirements
You don’t have to be fluent in Danish, but you need to be to be fluent in English both spoken and in writing. If you know either of the following languages, that would be a BIG plus: Thai, Bahasa (Indonesian or Malay), Vietnamese or Filipino. You are comfortable with uncertainty and have a good mix of strong analytical skills and creative thinking. Apart from the skills and competencies listed above, we value curiosity, kindness, and the ability to think and act independently. 

What do you need to apply?
In Future Lab we work from wherever it makes sense, and the composition and location of the team members will determine where and how we meet. However, you must be able to travel to Bjerringbro from time to time to meet up with the whole team and participate in workshops and planning sessions. You should be able to work 1-2 full days per week. You have most likely a bachelor level in Business Administration, Marketing or similar but we accept candidates for these positions regardless of your field of study. You may be studying a degree in business, communication, or philosophy. You could be on your way to becoming an engineer or a psychologist. Or something else entirely. Either way, if you believe you have some of the competencies listed above and you feel you have something to offer, please apply for a position in the team.

Why Grundfos?
At Grundfos, we dare to do things that others cannot or dare not do. Our skills commit us to pioneer solutions to the world’s water and climate challenges and improve the quality of life for people. Joining us as a student assistant, you too can drive this change while improving both your skills and resume. You become part of one big powerful team in an inspiring, learning environment - an opportunity you do not want to miss. 

Additional information
If you have any questions, please do not hesitate to contact Head of Experience, Rebekka Biegel at +45 60 42 96 29. If this sounds appealing to you, please send your resume and cover letter today and no later than July 30, 2023 by clicking on the link “Apply for this job”. We encourage you to send your application as soon as possible. We look forward to hearing from you. 

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